UGC | Mobilizedtv

Shooting People and Babelgum: a Mobile Content Partnership

Feb 15 by Debra Kaufman | 2 Comments

Shooting People and Babelgum announced a strategic relationship on the opening day of the 60th Berlinale, in Berlin, Germany. With the terms of this partnership, a Shooting People curated selection of short films in the genres of Fiction, Documentary, Animation, Music Videos and Artists’ Film, will reach a global audience via Babelgum’s online platform and its free application for Apple’s iPhone & iPod Touch and Google’s Android devices.

Rhythm NewMedia Updates Mobile Advertising with Brand Building

Dec 17 by Debra Kaufman | No Comments

MobilizedTV spoke with Ujjal Kohli, CEO of Rhythm NewMedia about the status of mobile advertising, with an update on the progress his company has made in 2009. Here’s what he had to say:2009 has been a very good year for mobile advertising. The mobile web has grown a lot; all the mobile ad networks have seen that growth. Most of it is display advertising to support the sale of mobile content, games or ringtones. All of that culminated in the $750 million sale of AdMob to Google.

Mobile Monday LA Panel Looks at Content

Nov 05 by Debra Kaufman | No Comments

Mobile Monday Los Angeles tackled the topic of mobile content, opening the evening with remarks from MobiTV’s Jack Hallinan, who was named Mobile Ambassador at the 2008 Mobile Excellence Awards. He listed some astonishing statistics about the growth of mobile TV, quoting InStat’s estimate that wordwide viewership will expand from today’s 54 million to 300 million by 2013. “We’ve seen a migration in the last year or two shifting from a focus on advertising towards a focus on content,” he said. “In the early days, content was minor league. Now you have a tremendous uptick in mobile content players, including big players like ESPN, CNN, Comedy Central. Sports, news, comedy and entertainment are the big drivers. Everything will happen on mobile.”

NBC Entertainment’s Marc Graboff Keynotes at Digital Hollywood

Oct 21 by Debra Kaufman | 1 Comment

Although MobilizedTV is focused on content on mobile platforms, we do make the occasional exception. We are attending Digital Hollywood at the Loew’s in Santa Monica (expect additional coverage over the next few days) and attended the conference’s keynote address, by Marc Graboff, chairman of NBC Entertainment and Universal Media Studios. Graboff was interviewed by CNBC media and entertainment reporter Julia Boorstin.

MOFILM’s New Mobile Content Competition

Aug 19 by Debra Kaufman | No Comments

MOFILM, a pioneer in creating tailor-made content for online and mobile operators around the world as well as sourcing user-generated content for TV, online and mobile channels, just announced a new competition to create content for Internet and mobile platforms. The competition closes October 5, 2009 at Noon GMT.

Funny or Die Goes Mobile with Babelgum: Q&A with FOD CEO Dick Glover

Jul 31 by Debra Kaufman | 1 Comment

Babelgum and Funny or Die announced yesterday an exclusive, wireless licensing agreement to bring Funny or Die videos to mobile platforms. Over the next two years, Babelgum will bring new and library Funny or Die content to mobile users, including a stand-alone Funny or Die-branded iPhone application and Funny or Die content in all current and future Babelgum applications. MobilizedTV brings you this exclusive interview with Funny or Die CEO Dick Glover.

The Future of Online and Mobile Video: Where’s the Money?

Jul 13 by Debra Kaufman | 2 Comments

In Los Angeles, UCLA Anderson School of Management and the German American Business Association (GABA) discussed the future of online and mobile video with Metacafe’s Scott Bushman, adknowledge’s Brett Brewer; Lionsgate’s Curt Marvis; GRP Parnters’ Mark Suster, and Fun Little Movies’ Frank Chindamo.

Director Spike Lee to Host MOFILM’s UGC Competition

Apr 23 by Debra Kaufman | 2 Comments

MOFILM, a pioneer in creating content for global online and mobile operators, just announced that director, producer, writer and actor Spike Lee will host the MOFILM’s User-Generated Content “You to the Power of 12- U12” Competition at the Cannes Lions 2009 Advertising Festival, held June 21 to 27. Prizes top $120,000 and a chance to be on set of Spike Lee’s next production.