Posts Tagged ‘rich media advertising’
AP Mobile Launches on Windows Mobile Platform
Nov 18 by Debra Kaufman | No CommentsThere are an estimated 30+ million Windows Mobile phones out there. That spells reach for AP Mobile, says Jeff Litvack, AP’s general manager of mobile and emerging products. Litvack, who reports that the existing AP mobile app, with more than 2.5 million registered mobile users, is “the top news app and the No. 4 most popular app in Windows Marketplace for Mobile.” Developed by Associated Press, AP Mobile launched in May 2008 (covered in MobilizedTV) as a mobile WAP site.
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