Posts Tagged ‘Disney Channel’
Economics of Mobile: Who’s Making Money Now
Jun 24 by Debra Kaufman | 2 Comments“Mobile programming is clearly a nascent industry,” said SNL Kagen analyst John Fletcher, who recently published a report on The Economics of Mobile Programming. Prior to doing the study, he had a number in mind regarding total revenue. “I took out texting, ringtones, wallpaper, email, gaming and music and I thought, whatever is left over is about $300 million in 2008,” he said. But, given how young and unformed mobile programming is, he also doubted that this industry could be worth that much. “After all the due diligence, lo and behold, I came back to that $300 million figure,” he said.
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Movies, TV and Video for Mobile
May 08 by Debra Kaufman | 1 CommentDigital Hollywood/Santa Monica, CA—Movies, TV and Video for Mobile was the topic of discussion for a panel that ranged over opportunities for creating, advertising/marketing and monetizing. The future of mobile entertainment shows opportunities for enormous growth, said the panelists. “For movies, it’s moving to people watching full-length films on their devices,” says Herdrich.
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