Mobile Excellence Awards 2009: The Winners Are...

Mobile Excellence Awards 2009: The Winners Are…

The second annual Mobile Excellence Awards was held at the Sofitel Hotel in West Hollywood.The MEAs were established to recognize the best in mobilexawards mobile entertainment industry including media, marketing and technology. According to MEA founder/chair Sarah Miller, this year’s Mobile Excellence Awards doubled both its attendance and award submissions this year and saw submission entries from over 12 different countries. International delegates represented Ireland, Israel, Turkey, London and Russia. There was also a VIP Viewing Suite for VIPs and presenters, hosted by AEG Network LIVE which previewed the upcoming Dave Matthews Band in HD3D.

Mobile Excellence Award finalists and winners were selected based upon strategic initiatives and objectives, impact of technology used, creativity, ease of use and reach, and execution and proven market success. Judges for the 2009 Mobile Excellence Awards were comprised of a panel of industry leaders .

The three top awards included the People’s Choice, presented to AEG Network LIVE; the Industry Star Award, presented to GoTV Networks, and the Mobile Ambassador Award presented to Daniel Tibbets, EVP & Studio Chief for GoTV Networks.

The 2009 Mobile Excellence Winners are:

Best Mobile Start-Up  - WiChorus

Best Mobile Innovator - Snac
Best Mobile International - Dial2Do

Best Mobile Video Technology - QuickPlay Media for PrimeTime2Go

Best Mobile Social Network -Virgin Mobile USA for Connect

Best Mobile Product - Marvell for Marvell’s Mobile Hotspot

Best Mobile Service - GetJar for Pay-Per-Download (PPD) Service

Best Mobile Application - DIRECTV DVR Scheduler for iPhone

Best Mobile Technology Breakthrough - Powerwave, for WiMAX Remote Radio Head

Best Mobile Delivery Platform: - Verizon Wireless for Daily Scoop

Best Mobile Games - EA Mobile for The Sims 3

Best Mobile Music App - Slacker for Your Radio Everywhere

Best Mobile Original Program for Film - Balora for Super TV

Best Adapted or Companion Program: - DirecTV NFL Superfan

Best Community/Fan Content  - Bravo- Real Housewives of NYC: Ultimate Virtual Viewing Party

Best Mobile Content Development - Turkcell for NTV Video News

Best Original Content for Mobile Entertainment - AEG Network LIVE for Michael Jackson Tribute

Best Mobile Video Programming - GoTV Networks for Sprint Exclusive Entertainment

Best Mobile Advertising - Blue Bite

Best Viral Mobile Campaign - Clickatell for President Obama Speech Excerpts Via Mobile SMS

Best Brand/Marketing Campaign: - Telescope for MONOPOLY at McDonald’s

The 2009 Mobile Excellence Awards were produced by Little Monster Media. Presenting Sponsor, GoTV Networks; Corporate Sponsors, Virgin Mobile, AEG Network LIVE, GameStop Digital Ventures, Saffron Digital Mobile; Technology Sponsor, Involve; Supporting Sponsors, Rubberduck Media, Castle Creek Productions, Keynote, Azuki, Balora, Charge Anywhere, Fun Little Movies, Tap11, Device Anywhere, Powerwave; Industry Supporters, GSMA Mobile Innovation, Wireless Industry Partnership, Showstoppers, Digital Media Wire, Axis Marketing & PR, ITV Alliance, Mobile Monday. MobilizedTV was one of several media sponsors for the event.

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